We are looking for the right person to support the Category Advisor relationship with Walmart for the world’s greatest beverage company, on our most important businesses. This will be a person who, when taught the drivers of category growth (preferably the marketing mix is already understood), can apply next generation analytical approaches and technology to automate the well-known, discover the unknown, and translate their discoveries into pragmatic application. We are looking to revolutionize a static and traditional industry and need someone with both capability and courage. Respectfully questioning everything is both acceptable and encouraged.
A critical role for our company, this position is responsible for providing customer-centric, category-level guidance, thereby assuring Coca-Cola a position with our customer as an objective category consultant. This role will specialize in leveraging trends and insights to uncover business opportunities which grow both category sales and our customer’s market share.
This position is located in Rogers, AR.
Responsibilities:
Support and help strengthen the existing world class Category Advisory relationship Coca-Cola has with Walmart beverage buyers and support team
Provide beverage category expertise via engaging dialogue, data analytics and workflow management with customer
Create, automate, and disseminate next generation business intelligence and weekly reports, informing customer business decisions
Develop processes and tools which aid in identifying and delivering actionable, fact-based category recommendations
Work with Shopper Insights and Space Management teams to develop valuable category recommendations
Manage and utilize proprietary Coca-Cola tools and resources to achieve broader analysis of business and category trends
Requirements:
Bachelor's Degree or equivalent work experience
Experience creating disruptive innovation that streamlines processes and allows for focus on the work that matters most
Proven expertise in leveraging diverse data sources (including retailer and customer data, shopper insights, and syndicated data) to craft compelling, fact-based narratives and actionable category recommendations.
Proven history of innovation and continuous improvement in advanced analytics
Expertise in Walmart Luminate (Channel Performance and Shopper Behavior)
Demonstrated bias toward leveraging latest technologies to modernize current category management practices
Experience with data visualization software (Tableau, Power BI, etc.) and advanced analytical tools like Alteryx.
Expert-level capability in JDA Space Planning, with JDA Planogram Generator experience preferred OR aptitude in Visual Studio, SQL, etc. programming
Skilled translation and presentation of data, applied mathematics and reasoning into concise, pragmatic, and relevant stories easily understood
Significant experience with syndicated data sources (Nielsen, Numerator, etc.)
Minimum: 5+ years in Category Management, Sales, or related CPG role.
Successful candidates will possess:
Integrity
Insatiable curiosity
Ability to thrive in fast-paced environments
Selfless, team-oriented predisposition
Willingness to respectfully challenge conventional thinking
Problem solving and analytical skills
Proactive engagement in critical business matters