For 109 years, Milton Hershey School (MHS) has changed the lives of lower income children and their families by helping them break the cycle of poverty.  MHS is now seeking a Media Relations Manager to expand awareness of the Hershey’s legacy and the amazing opportunities provided by the School to children from need.  Responsibilities include:  

• Develop communication and media strategies to promote the School’s life-changing work.
• Provide a wide variety of media outlets with high quality, engaging, and relevant stories that are compelling to ensure they are frequently selected and shared. 
• Identify new media outlets and journalists to communicate the inspiring story of MHS, its students, and staff.   
• Manage critical reputation situations.
• Serve as a media spokesperson and an editorial resource.
• Respond to media inquiries on a timely basis.
• Gather information to develop statements and talking points.
• Assist with internal communication, including content writing, proofing, communication strategy, and inter-departmental support.
• Skilled in forming relationships within MHS to identify and gather high quality stories and information efficiently and accurately.
• Serve as event lead for large school-wide events.
• Produce large reputational print and digital projects.
• Collaborate extensively within the Communications Team, the MHS community, and the greater Hershey community to promote the Hershey legacy. 

Qualifications:

• • Bachelor’s degree in communications, public relations, or similar major. 
  • 7 or more years of experience with demonstrated success in media relations. 
  • Experience in non-profit or education a plus. 
  • Exceptional verbal, written, and platform communication skills. 
  • Website content management and writing skills.
  • Exceptional editing skills. Layout and design skills a plus.  
  • Skilled in various communications technology including the ability to quickly interpret internet trending and outcomes data. 
  • Proficient with Microsoft applications.
  • Thrives in a fast-paced and dynamic environment with competing priorities. 
  • Must be a motivated independent self-starter with strong project management and organizational skills. 
  • Exceptional interpersonal skills, including the ability to collaborate, influence, and lead. 
  • Candidates should have a high degree of stamina, a strong work ethic, an assertive personality, and a willingness to be agile.
  • Candidates must demonstrate a high degree of integrity as all staff are role models for students.
  • Candidates should be willing to actively engage with students. 
  • This job requires evening and weekend work.
  • This job requires evening and weekend work.