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Full Job Description
Our B2B agency client is hiring for a Media Planner / Buyer to join their team full time, onsite in Gilbert, AZ, 5 days per week.
What you will be doing as a Media Planner / Buyer:
- Function as day-to-day SME on campaign strategy, setup, execution, performance optimization, analysis and recommendations, coordinating amongst digital team platform experts
- Working with account stakeholders, establishes target audiences, measurable business objectives, KPIs, performance tracking, and other key elements of a well-designed campaign
- Develops comprehensive media strategies and plans taking into account clients goals, target markets, budgets, etc., creating benchmarks for performance analysis and reporting for B2B clients
- Uses market insights and research to address identifiable market opportunities and set tactical plans
- Manages paid media campaigns across multiple channels including traditional, programmatic, direct, broadcast, native, content syndication, etc.
- Purchase traditional media when applicable
- Analyze digital and advertising performance and web traffic, compiling reports to adjust and optimize tactics and campaigns
- Leads media buys and collaborate with clients and internal teams to review performance
- Client-facing -- present media plans, campaign updates, data, analytics, and conclusions
- Supports estimating and bid process for acquiring new accounts or presenting new strategies and plans to existing clients
- Negotiates best price and media placement for clients, as well as negotiates, reconciles, and resolves media discrepancies.
- Set up campaigns for appropriate ad and conversion tracking in vendor platforms, ad server, brand safety, CRM and analytics tools.
What you need to know as a Media Planner / Buyer:
- 3+ years of agency experience
- 5+ years media and marketing experience
- Broad knowledge and experience in digital marketing
- Knowledge of digital media and traditional marketing processes, tools, and platforms.
- Experience using Workamajig, Basecamp or other similar project management platforms
- Excellent relationship-building skills both with clients and vendors
- Excellent oral and written communication skills for effective communication to clients, internal staff and the management team.
#IND123
Our client offers medical, dental, vision, and basic life insurance. Employees can enroll in the companys 401k plan. Accrued Paid Time Off (PTO).
Submit resume (and samples if applicable) to: avni.vachhani@jobalert.creativecircle.com
Creative Circle is an Equal Employment Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex (including pregnancy, childbirth, breastfeeding, or related medical conditions), age, sexual orientation, gender identity or expression, national origin, ancestry, citizenship, genetic information, registered domestic partner status, marital status, disability, status as a crime victim, protected veteran status, or any other characteristic protected by law. Creative Circle will consider qualified applicants with criminal histories in a manner consistent with the requirements of applicable law. If you need a reasonable accommodation in the application process, please contact your Recruiter (the person you'll be interviewing with) or a member of our Human Resources team to make arrangements.
What you will be doing as a Media Planner / Buyer:
- Function as day-to-day SME on campaign strategy, setup, execution, performance optimization, analysis and recommendations, coordinating amongst digital team platform experts
- Working with account stakeholders, establishes target audiences, measurable business objectives, KPIs, performance tracking, and other key elements of a well-designed campaign
- Develops comprehensive media strategies and plans taking into account clients goals, target markets, budgets, etc., creating benchmarks for performance analysis and reporting for B2B clients
- Uses market insights and research to address identifiable market opportunities and set tactical plans
- Manages paid media campaigns across multiple channels including traditional, programmatic, direct, broadcast, native, content syndication, etc.
- Purchase traditional media when applicable
- Analyze digital and advertising performance and web traffic, compiling reports to adjust and optimize tactics and campaigns
- Leads media buys and collaborate with clients and internal teams to review performance
- Client-facing -- present media plans, campaign updates, data, analytics, and conclusions
- Supports estimating and bid process for acquiring new accounts or presenting new strategies and plans to existing clients
- Negotiates best price and media placement for clients, as well as negotiates, reconciles, and resolves media discrepancies.
- Set up campaigns for appropriate ad and conversion tracking in vendor platforms, ad server, brand safety, CRM and analytics tools.
What you need to know as a Media Planner / Buyer:
- 3+ years of agency experience
- 5+ years media and marketing experience
- Broad knowledge and experience in digital marketing
- Knowledge of digital media and traditional marketing processes, tools, and platforms.
- Experience using Workamajig, Basecamp or other similar project management platforms
- Excellent relationship-building skills both with clients and vendors
- Excellent oral and written communication skills for effective communication to clients, internal staff and the management team.
#IND123
Our client offers medical, dental, vision, and basic life insurance. Employees can enroll in the companys 401k plan. Accrued Paid Time Off (PTO).
Submit resume (and samples if applicable) to: avni.vachhani@jobalert.creativecircle.com
Creative Circle is an Equal Employment Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex (including pregnancy, childbirth, breastfeeding, or related medical conditions), age, sexual orientation, gender identity or expression, national origin, ancestry, citizenship, genetic information, registered domestic partner status, marital status, disability, status as a crime victim, protected veteran status, or any other characteristic protected by law. Creative Circle will consider qualified applicants with criminal histories in a manner consistent with the requirements of applicable law. If you need a reasonable accommodation in the application process, please contact your Recruiter (the person you'll be interviewing with) or a member of our Human Resources team to make arrangements.
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